How a Communications Audit Helped CPHR Nova Scotia Move Forward With Confidence

When CPHRNS established a new three-year strategic plan, they decided it was a good time to take a closer look at their communications function to make sure it was aligned with the new strategic priorities. So they brought in Anamorphiq to lead a communications audit. Our Engagement Communications Strategy The Challenge CPHRNS knew communications would […]

Launching Clinically Proven Migraine Lenses In Canada

Avulux, a company founded by McGill University alumnus Dr. Charles Posternack, offers the only clinically proven lenses for migraine and light sensitivity. After years of scientific research and testing, the company was ready to launch in Canada. But it faced some big obstacles: no brand recognition, and a market in which migraine glasses were not well-known or commonly used.